[Forecast Q2-2025] - How Supermarket Layouts Influence Shopping Behavior

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Questions 1–6

Complete the form below. Write NO MORE THAN TWO WORDS for each answer.

Supermarket Layout

Description

Advantage

Disadvantage

Grid

Parallel aisles

Control 1

Customers have to 2 through the store

Free-form

3 pattern organization

Store is visually appealing

  • More 4 is needed to find products.

  • Less 5

Boutique

Offers series of paths

Makes the most of the retail floor space

Separated into 6

Questions 7–10

Choose FOUR correct answers, A–F.

What kind of products should be placed in each of the following areas in a supermarket?

Write the correct letter, A–F, next to 7–10.

Kinds of products

A   more expensive products

B   more profitable products

C   products need to be selected carefully

D   children's favourite products

E   slow-selling products

F   products for everyday use

7
Quiet area

8
End of an aisle

9
Middle of shelves

10
Near the entrance